about 3 months ago - 1 comment
In 2010, Sramana Mitra started a program called “1 Million by I Million,” the goal of which is to help, through her virtual program, 1 million entrepreneurs achieve 1 Million or more in revenue – by the year 2020. At Plimus, we have a simple business philosophy; we make money only when our sellers make money. We think Sramana and her 1 Million program is a natural fit for our sellers, and we hope many of you will take advantage of what this program has to offer. So, without further delay – Sramana welcome.
about 3 months ago - No comments
Although you may not have noticed, February 1, 2012, was a big day in the payment world – although it passed with limited fanfare. The date was important because it marked the enforcement of new rules from Visa around payments, both online and offline. Now, service providers, like Plimus, are required to have clients, who
about 3 months ago - No comments
A recent article by Charles Nicolls of B2C Marketing, “Shopping Cart Abandonment Rate Set To Rise in 2012,”caught our attention. In the piece, Nicolls discusses how the shopping cart abandonment rate has risen to an all-time high of 72 percent in 2011. Furthermore, he predicts this rate will continue to grow this year and explains the methodology behind his predictions.
about 3 months ago - No comments
Amid the noise this week about SOPA and PIPA, and the stunning takedown of Megaupload, a very real business reality is upon us: e-Commerce is no longer the Wild, Wild West.
about 8 months ago - No comments
It’s no surprise that consumers are spending more money online. From digital goods and services to retail consumer goods, e-Commerce sales continue to grow worldwide. In addition to our everyday online purchases, consumers also are increasingly giving digital donations and making philanthropic gifts online. We all want to consider ourselves to be gracious, giving people;
about 10 months ago - No comments
Earlier this month, Plimus issued the results of our most recent social media survey. The random, at-large consumer survey conducted via Survey Monkey was shared to consumers on popular social networking sites including Facebook and Twitter. It examined the influence that social networks have on digital commerce, and ways in which vendors can leverage these
about 10 months ago - No comments
I regularly read TechCrunch for today’s industry news, as the outlet has a fresh perspective about what’s new in the industry. Recently, I caught a good post about e-Commerce and how successful online retailers must look beyond the common industry acronyms, such as LTV (lifetime value) and COCA (cost of customer acquisition), and focus on
about 10 months ago - 2 comments
Last week, the Online Publishers Association (OPA) released the results of a survey that revealed some interesting observations about the preferences and habits of tablet owners when it comes to purchasing content. Among the findings: Just less than half of all tablet users would be willing to pay for content if it meant avoiding advertisements
about 12 months ago - No comments
Guest Post from Marco Minoli, marketing director of Slitherine Ltd. Slitherine Ltd. and Matrix Games are video game publishers that specialize in strategy and war games such as “Field of Glory,” “Close Combat,” “War in the East” and many others. The two companies both develop for a growing gaming audience of currently 200,000 registered users,
about 1 year ago - No comments
Last Friday, I caught up with Forrester’s e-Commerce guru, Brian Walker, about some of the progress Plimus has recently made and what we have in store for 2011. We last spoke with Brian during the launch of the Buy Anyware API…so obviously we had a lot to talk about! Our call with Brian covered a
about 4 months ago
Well done hugai